Welcome to the Responsible Marketing Academy

Unlock the potential of your marketing team with our comprehensive training and development programmes. The Responsible Marketing Academy offers a series of expertly designed workshops aimed at enhancing your marketing strategies and practices. Our academy is dedicated to promoting responsible marketing through education and practical application.

Our Modules:

Module 1: Brand Safety & Media Supply Chain Transparency - Learn the essentials of brand safety and how to ensure transparency in your media supply chain. Understand modern media trading practices to optimise your marketing efforts.

Module 2: Inclusive Marketing - Discover the importance of inclusivity in marketing. This module covers best practices for inclusive marketing both in front of and behind the camera, as well as strategies for inclusive media distribution.

Module 3: Sustainable Marketing Supply Chains – Explore ways to create sustainable marketing supply chains. Learn how to optimise your marketing processes to reduce carbon emissions and promote sustainability.

Module 4: Sustainability in Your Marketing Strategy - Understand how to incorporate sustainability into your marketing campaigns. This module provides insights into how to influence consumer behaviour towards sustainability positively.

Module 5: Accessibility - Learn how to make your marketing accessible to all. This module covers creative and media adaptations that can help you reach new audiences and ensure your marketing is inclusive.

Module 6: Understanding AI for Marketing – Dive into the world of AI and its applications in marketing. Discover various use cases and opportunities to leverage AI across your marketing operations for better efficiency and effectiveness.